Online Communities.

We network your target group and provide you with exciting insights.

Cost-effective, national, multi-faceted

Online communities connect your target group nationwide. We are happy to support you in all phases of your individually customized online community, from the design and recruitment of the participants to the moderation, to the analysis and preparation of the results.

The digital evolution of the group discussion

Design

Based on your project-specific questions, we develop a moderation guide, clarify the participant's criteria with you, plan the timing of the online community and use them in our online tool.

Conduct

The conduct is completely in our hands - we provide the technical infrastructure, use our extensive and well-maintained database for customized recruitment and speak the language of your target group during the moderation.

Analysis

The data are available immediately in written form, saving a great deal of time and money. We detect exciting insights and prepare them in a meaningful, annotated graph report - transparent and useful!

Packages and prices

As a market research institute with its own panel of participants, we accompany you in all phases of your online community. With us you have a reliable partner who can provide competent advice, rapid implementation and high data quality.

SPLENDID ONLINE COMMUNITY START

€ 6.950

Recruiting 30 volunteers plus 8 over-recruited participants for a community
Simple target group, high incidence of at least 80 percent
Creation / smoothing and programming of a screener | up to 8 questions plus demographic information
Compensation of subjects
Moderation guide delivered by the customer
Professional Moderation
The community will run for 5 days
Delivery of data recording

Request

SPLENDID ONLINE COMMUNITY PREMIUM

€ 15.950

Recruitment of 60 volunteers plus 16 over-recruited volunteers for two communities
Simple target group, high incidence of at least 80 percent
Creation / smoothing and programming of a screener | up to 8 questions plus demographic information
Compensation of subjects
Creating a moderation guide based on your target
Professional Moderation
The communities each run for 3 days
Analysis and annotated graph report

Request

Prices are net prices plus VAT. Incidence: frequency of a particular characteristic in the population (e.g., percentage of spectacle wearers)

Individual solution desired?

You need an individual solution for your online community project or you have a question? Contact us and we will find a solution.

Kontakt zu uns

OUR PROFESSIONAL SERVICE IS YOUR BENEFIT.

High data quality
Very good accessibility of special target groups with low incidences
Organizationally smooth handling with a permanent contact
Excellent value for money

Short field times and thus fast project handling and fast data delivery
Our own global online panel, which is constantly being expanded
Long-term partnerships with our clients

CLIENTS FROM ALL OVER THE WORLD ENJOY OUR WORK.

What we can do for you:

WHY PERFORM AN ONLINE COMMUNITY PROJECT?

Online communities are not tied to any location by participating over the Internet - an advantage in two ways:

You save money, because there are no expenses for the journey, the test studio or the writing in the form of logs.
Even difficult target groups can be brought into conversation with a mouse click.

WHAT IS RAISED WITH AN ONLINE COMMUNITY?

Market research online communities, so-called MROCS, promote the classic group discussion on the World Wide Web. MROCS benefit from the increased need for Internet users to share their opinions and personal experiences on social networks, in forums, blogs or other communication channels on the internet. Online communities thus create a digital communication space that is familiar to study participants.

WHAT IS OUR ROLE?

In SPLENDID ONLINE COMMUNITIES, around 30 study participants discuss a given topic. A project-specific online community typically runs for 1 to 2 weeks. Every day a specific topic is dealt with and the daily time spent by the subjects should not exceed about one hour. As with classical qualitative survey methods, there is a moderator who posts questions, specifically examines and motivates the subjects to active participation.

We have the technical infrastructure for the implementation of online communities as well as an extensive and well-maintained database with access to a wide range of target groups - so the response times are short and we can flexibly customize the project to your wishes.

How can we enrich your project?

We are happy to support you in your project. Feel free to contact us or call us so we can talk about your project and our support in your market research project.

We are a member of the worlds most important Market Research association.

SPLENDID RESEARCH GmbH
Barmbeker Str. 7a
22303 Hamburg
Germany

Phone: +49 40/69 45 366-0
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